There is one phrase I hear every year that makes me cringe.
“We hired entertainment last year, and it was a total bust.”
This is like nails on a chalkboard to me. Not only because someone didn’t get what they paid for, but now that one bad experience has probably turned them off from hiring someone to entertain their guests again.
But, I completely understand the frustration.
All that hard-earned cash basically gets thrown down the drain. Why risk the investment again?
What if I told you that all you had to do was a few simple things and you could put on a night of entertainment that would not only knock your guest’s socks off but make you look like an absolute hero? All you need to follow some simple tips, and you’ll have an event you’ll never forget!
Tip 1: Know What Works For Your Audience
One of the byproducts of being a mentalist and magician is that I love riddles and puzzles. (Although, some who know me well would argue that my love of puzzles and riddles is what drove me to being a magician in the first place.)
And recently on my TikTok account, I bestowed my favourite riddle on to the masses. The riddle is as follows:
Four men buried up to their necks, awaiting execution. Between Man A and Man B is an impenetrable wall; no windows, no doors, and no mirrors. The four men are arranged in a straight line, they can’t move, they can’t turn their heads, and they can only see what’s in front of them (so Man A can see the wall, Man B can see the wall, Man C can see Man B and the wall, and Man D can see Man C, Man B, and the wall). Each of these men are wearing a hat; either a black hat, or a white hat. However, each of the men don’t know and can’t see which hat they are wearing, and they don’t know what order the hats are in. But, all the men do know that there are four men, four hats and there are two hats of each colour.
Now, these men are destined for an execution. But, being a benevolent executioner, the Trigger-Man offers a chance for salvation: If one of the men can correctly guess the colour of their own hat, all four men go free. But, if your guess is wrong, the execution of the four men carries on as planned. If they try and speak to each other, they get executed. So, the men can’t speak to each other, and cannot be incorrect.
After a time, one man calls out, with absolute, one-hundred-per-cent certainty that he can (and does) correctly identify the colour of his own hat. True to his word, the executioner sets the men free.
So, the riddle is: Which man is it, and how does he know?
Ok, I’m going to give you a chance to noodle this one out on your own first. But don’t worry, I’m going to put the answer below.
Heads up. This might be a little gruesome for some.
Something that could’ve been much worse than it wound up being, but nonetheless caused me panic and anxiety.
I cut my thumb.
Now a few of you might be sitting there thinking, “That’s it? All this build-up for a cut on his thumb? What kind of wimp is this guy?”
But the truth is, it was a relatively deep cut that required a trip to the ER. And while I had the option of stitches, I opted for a quick glue-job to hold it together. Why? Because in less than twenty-four hours, I had a show to do and I didn’t want stitches, bandages, or any other medical paraphernalia getting in my way. So, a quick dab of surgical glue and a doctor’s warning of “this will probably leave a scar” later, I was all sealed up and sent on my merry way.
How’d it happen? Well, I was digging through the garage looking for all the tools needed to swap over my winter tires to the summer treads in preparation for my upcoming summer Fringe schedule. I came across a broken mason jar which promptly fell on my thumb, slicing me good. Luckily it was a pretty clean (albeit deep) cut, so it was already starting to heal together on the way to the hospital. But there was a sense of urgency and fear the whole trip there.
Ladies and gentlemen, it’s that time of year.
It’s Booking Season. You know, the season where I sit down, answer emails, make phone calls, and schedule meetings to book shows for the following year. Now these shows can range from thirty people in a basement, to five hundred people in a conference center or theatre.
But a least a few times a year, I come across someone planning an event that has a boatload of other questions that usually pertain to the rest of the event. Sometimes, it’s about catering. Or, it’s about audio and lighting. Other times, it’s about how to make whatever the event is special or unique in some way. And, being an expert event-goer, I’ve been to my fair share of events from every edge of the spectrum. And this year, I’ve had a few back-to-back requests about how to really add some pizazz to upcoming events that clients are hosting. So, to help all the would-be planners out there, I’ve decided to put together a little list on how to add some simple things to make your event pop.
There’s been a big event in my household.
We bought the next instalment of the Star Wars franchise. It was a momentous occasion.
Ever since Lucasfilm (or Disney, or whoever you want to call it) decided to continue the iconic space opera, Hannah and I have been keeping tabs on all the updates, leaks, and releases of the upcoming films. So, since the release of The Last Jedi coincided with Hannah’s birthday, it became the perfect birthday gift.
But, to make sure we had all the story up to date when we watched The Last Jedi, we went back and watched the The Force Awakens first. And while watching The Force Awakens, a very unusual conversation popped up around one particular scene.
In the movie, there’s a moment where C-3PO (a gold, very proper, humanoid robot, if you’re unfamiliar with the films) pops out of a spaceship, greets everyone and says, “you probably don’t recognize me because of the red arm.” Camera pans to a full body shot of the droid, showing his usual golden arm replaced with a bright red one. Cue running gag for the remainder of the film.
Seeing this, Hannah says, “Huh, I guess that makes sense...you know, when a car gets damaged, sometimes the coloUr of the part doesn’t match. It’s probably the same for droids.”
To which I responded, “Yeah, kind of like when 3PO had a silver leg in the first Star Wars trilogy.”
Instead of getting an “Oh right,” or “Yeah, I remember,” all I got back from Hannah was a confused stare.
“What are you talking about? He’s always been gold. What silver leg?”
The Force Awakens gets paused. Multiple Google image searches ensue.
Eventually Hannah concedes that the silver leg did indeed happen, but she’s sure that she remembers it differently.
Alas, Hannah is another victim of…(cue dramatic music)
The Mandela Effect.
Recently, my fiance and I were sitting with in my living room with a magically-inclined friend of mine. We had spent the afternoon discussing a few projects we all had on the go, and like these discussions usually do, we all went off on our unique tangents into stories, Youtube videos, and archival photos in our various social media profiles. You know what that’s like, right? Of course you do.
Now despite this wizard-friend knowing me for at least two or three years, she was unaware of my previous lives that have led me to the current magic-and-mentalism-based career I’ve chosen. Just to catch you up, before I was a professional mentalist, I was a baseball player, a bartender, an undergraduate scientist, an actor, and improviser, and of all things, a poster-child for the University of Lethbridge (which, in fact, was the direct result of my combined expertise in the “scientist” and “baseball player” fields...Maybe I’ll tell that story at a later date, but for now, back to the original story).
But, as we carried on our discussions about all things magic-related, I realized how the process of making magic and the process of scientific discovery are basically the same. (Well, at least to me.) The tools I used to carry out research as an undergrad at the U of L were more or less the same steps I had been using to create the magic that had been put into my shows for the past six(ish) years. So, in an effort to help us all be better magicians (or scientists...or both?) I’m going to outline how the famous (cue bold, dramatic voice-over) SCIENTIFIC METHOD shapes everything I do to get my magic on stage.
Disclaimer: What follows is grossly oversimplified, both from a “making magic” standpoint, as well as “this is how science works” standpoint (after all, my goal is to entertain you with internet ramblings). If you want more about the scientific method, there’s a great video here.
When most people see or hear about what I do, there's a batch of inevitable questions that I expect to encounter from curious audience members. They have different variations, but they're all usually based in one of the following:
"How did you do that?!"
Can't tell you. If I did, not only would I be an absolutely terrible mentalist, but I can guarantee you'd be utterly disappointed.
"Tell me: does what you do give you an edge with the ladies?"
Nope. I'm just as scared of women and rejection as the next guy. (Luckily, I've managed to trick one into thinking I'm awesome, so I don't have to worry about it anymore.)
"But really though, do you have, like, intuition, or something?"
No. Although every once in a while, I manage to know exactly what the aforementioned lady wants for dinner before she says anything.
"How did you get into doing this? How does one become a mentalist?"
I like to think that the answer they're expecting is something like, "Well, I was an ambitious student at the Institute Of Magick And Mind-Reading in London where I spent unfathomable time and tuition dollars on honing this particular craft. Once I graduated, I decided to break my oath to keep my powers a secret in order to come here, tonight, and entertain you." The inquirer usually has a look of disappointment when I tell them that I learned how to do what I do by simply reading and research, rather than some fantastic story about attending a special school, being born with childhood "powers," or running away to join a circus and befriend a psychic gypsy-lady. From a distance, becoming a mentalist or magician looks an awful lot like getting a college degree. Research, read everything you find, practice what you've learned, and go back and re-learn when you make a mistake. While "I learned it from a book," is a very simplified explanation, it's basically how it is. At least, that's how I acquired the skills to be a mentalist. But, the steps that lead me there are far more interesting.
After hearing this question a bit more than usual lately, I began to think about it a little more thoroughly. So, I've decided to give you, dear reader, a step-by-step guide of how Jeff Newman: Mentalist came to be.
When I wrap up a show, I like to talk to my audience. I like stick around the venue, thank the people who hired me, the people I involved in the show, and generally try and have as many conversations as I can with people from the crowd.
I do this for a few reasons. I always ask if people enjoyed the experience, and truly listen to their compliments and criticisms. I also like to stick around and help maintain the fun atmosphere I just spent so much time and energy to create. But mostly, I like to show my audience that I'm a real, live, approachable human. It's not unusual to have people approach me with a sideways glance and say something like "Wow, you really freak me out," or "do you have...you know...a 'gift'?" after a show. While it's not a regular thing, it does happen from time to time. But, I tell them it's all just a show, they laugh, we have ourselves a merry little time and, for the most part, it stops there.
I say "for the most part" because every once in a while, I get something a little more unusual. I've had people voice their concerns about how what I do is...well, not looked upon well in some religious circles. I'm aware that people who do what I do traditionally had that spooky, occult-ish connotation about them, but things have changed a little since the Days of Yore. Now, instead of spirits, ghosts, or other oogie-boogies being claimed as the "source of someone's power," it's psychology, or neuro-linguistic programming, or suggestion, or even just something as simple as luck. I myself say that everything I do is through "science, suggestion, and good old-fashioned trickery." I'm simply deceiving you. The reality I'm presenting you with is a false one; I've left out a few steps to make my silly little tricks seem a little more impossible. (This idea of having a 'disclaimer' in a mentalism act isn't a new one...but we'll touch on this at a later date, mm-kay? Mm-kay.)
For the most part, this explanation puts those concerned for my eternal soul at ease. They realize that I'm doing what I do through entirely natural and not-evil means, and that my only goal is to make sure everyone enjoys themselves.
There's that pesky "for the most part," again. Why is it there? Because, one night, after doing a public show, a patron handed me a mess of paper. I hastily jammed it into my pocket and cleared my stage. When I finally looked at it, I was, shall we say, surprised.
Yep. That right there, is two pages from the Bible (from Luke, more specifically) and a index card reading:
"Did you call your Mother? Evil will not win. Love is stronger. I pray for your eternal soul, Jeff Newman. You were born a human being. Do not return here. I will bring others."